Wednesday, June 9, 2010

Why Companies Use Telemarketing

Companies are successfully using telemarketing strategies to:

• Find new customers

• Reduce the costs of sales

• expand the reach of their business

• Build better relationships with existing customers

• Improve customer service and/or technical support

• Handle incoming orders and process information requests

Anytime a company chooses to utilize telemarketing to achieve success, it must rely on a team of telemarketers or telesales professionals who have the knowledge, skills and experience to effectively sell and communicate with prospects and customers using the telephone.

1 comment:

  1. Telemarketing services is a proven method in finding new customers and increasing sales revenue. However, recession has forced a lot of companies to outsource their telemarketing operations overseas to save on operation and labor expenses.

    The decision to
    outsource telemarketing services is largely due to the benefits and cost saving measures it brings to a company. Companies no longer need to hire and train new employees to be telemarketers. They don't have to spend on operational costs as it is already provided for by the offshore call center.

    Companies are also ensured of quality service as the telemarketers undergo extensive trainings, as well as, they need to maintain good performance to continue employment.

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